JKC BMW will retain its position as the Official Vehicle Partner for the Briggs Equipment North West 200 in 2024. The leading Coleraine-based BMW retailer has been supplying a wide range of vehicles to the race event since 2017.

JKC is also a major employer in the north coast area, employing over 80 people across two retail outlets and workshops.

“JKC BMW is delighted to announce our continued partnership with the North West 200.” Niall MacFlynn, Head of Business at JKC, said.

“As a local family business, we are very proud to continue our support of this fantastic event for another consecutive year, the BMW brand is a perfect fit with the motorsport buzz that the biggest road racing week will bring to the north coast. This year will see the vast number of support vehicles that will be spotted around the Triangle area during race week.”

“The NW200 is very happy to be continuing our long association with JKC BMW in 2024 and we are very grateful for all the help and commitment they have provided since 2017.” the NW200’s Mervyn Whyte said.

“The NW200 races provide a major boost to the north coast economy and to Northern Ireland as a whole. Our successful collaboration with JKC BMW is a shining example of the positive relationship the event enjoys with local businesses.”